Performance Marketing Lead

TALIA is a technology, marketing & communication, production and events company. We work with a Team as a Service (TaaS) model to build tailor-made teams around project needs and ensure concrete, coordinated and measurable execution. Our mission: “Connecting what matters, speaking to the world.”

What you will do

• Defining the performance strategy (objectives, funnel, KPIs, budget, channels)
• Managing and optimising campaigns (Meta, Google, possibly TikTok/LinkedIn)
• Advanced tracking setup (Pixel/CAPI, GA4, GTM, events and conversions)
• Structuring the testing plan (creatives, audiences, landing pages, offers) and iterations
• Data analysis and advanced reporting (dashboards, insights, operational recommendations)
• Operational coordination with the creative and web teams to increase conversion and ROAS

Why TALIA

• Cross-sector projects across brands, events and product
• A hands-on role, real responsibility and collaboration with multidisciplinary teams
  Office: Via Tripoli 6, Palermo (hybrid/remote work possible depending on the project)

Apply by sending your CV + case study to [email protected] with the subject “Performance Marketing Lead – TALIA”.

This search is open to candidates of any gender, age, nationality and background, in accordance with current regulations and the principles of equal opportunity.