Ride Collectible: TALIA builds the digital ecosystem of the new store for collectors
Ride Collectible is online: a new space for the world of collecting
A new project for those who live collecting as more than a hobby, as a real passion.
Now online: Ride Collectible, the new store dedicated to Trading Card Games, sealed products, collectible cards and accessories, created with the aim of building a reliable reference point for an ever wider community.
For TALIA this was a project we supported in building its digital ecosystem, working on the e-commerce and on the tools needed to reach the market with a complete and recognisable presence.
From project to online store
We worked on building the Ride Collectible e-commerce, creating an experience designed to make searching for and buying products simple.
Today the store brings together worlds such as Pokémon, Magic: The Gathering, One Piece Card Game and several brands dedicated to collecting accessories.
Catalogue, categories, product pages and purchase flow were organised to take the project from concept to online sales.
An ecosystem designed for social media too
Alongside the e-commerce we also worked on setting up TikTok Shop, from the shop setup to the initial management of the catalogue and products, through to the connection with the account and the activities needed for launch.
The aim was to build, from the start, a system in which e-commerce, content and social commerce could talk to each other.
A particularly important aspect for a sector where community, new drops and product discovery play a central role.
Collectors before sellers
Ride Collectible comes from a real passion for this world.
The project presents itself as a space for those looking for original products, reliability and attention to detail, with a catalogue that includes TCG, sealed products, cards and accessories.
The launch of the store is therefore only the first step of a project built to grow together with its community.
For us it was great to help turn an idea and a passion into a digital platform ready to sell, communicate and build relationships with collectors.
Ride Collectible is online.
And now the collection begins.